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A computer monitor displaying a cake shop's website with a tagline, surrounded by a clock, a phone, and a green plant on a wooden desk.
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A promotional collage for SweetBatter, featuring cake classes, a colorful birthday cake, and a menu of desserts.
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Brand Identity, Web Development & Management

Sweet Batter Cakes | Brand Identity & Web Development

Crafted a delectable digital experience for Sweet Batter Cakes, a boutique bakery specializing in artisanal desserts. As the Lead Brand Designer & Full-Stack Architect, we delivered a fully dynamic website with seamless eCommerce functionality, paired with a vibrant brand identity that captures the essence of indulgence and craftsmanship. From logo design to a responsive, user-friendly storefront, every element was tailored to enhance customer engagement and drive online orders. Additionally, we designed and executed a launch campaign to amplify brand awareness and attract sweet-toothed customers.

Client

Sweet Batter Cakes

Role

Brand Designer, Web Development & Solutions Architect

Date

Feb 2022

Deliverables

Brand Identity System, Custom Website Design, Dynamic eCommerce Platform, Interactive Elements, Launch Campaign Assets, Ongoing Optimization